Why blog and why blogs fail

Here is an interesting piece by Paul McCain: Seven Reasons Why Blogs Fail (via James Swan). Need to keep an eye on these I suppose. The rationale behind our blogging is that it provides very affordable PR outlet for our research. We can keep up to date with our collaborators on topics of mutual interest, take part in discussions that might otherwise pass us by.

I am also looking at ways to blog about my reading. This I do not to amuse our readers in the first instance, but rather think of as an experiment in public note-taking.

See how it goes.



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